Quote from Hermann Hesse, Peter Camenzind

I began to understand that suffering and disappointments and melancholy are there not to vex us or cheapen us or deprive us of our dignity but to mature and transfigure us.

Hermann Hesse, Peter Camenzind 

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The ex factor : how to bring back the spark. Music has a powerful influence on advertising and can significantly impact target audience engagement and ad performance. So that’s the component that i think marketing leadership brings.