James Dyson

The way the world is going, it’s technology driven. And it isn’t just driven by the old super powers, it’s driven by the far east and new emerging economies.

I’m not into politics but I am committed to a cause: ensuring design technology and engineering stays on the U.K. curriculum, alongside science and maths – grounding abstract theory, merging the practical with the academic.

Design and technology should be the subject where mathematical brainboxes and science whizzkids turn their bright ideas into useful products.

So I think the winners in recession are the people who produce new technology that does things better, which people really want.

If you really want to improve technology, if you want things to work better and be better, you’ve got to protect the person who spends a lot of effort, money, and time developing that new technology.

The wonderful thing about Apple technology is just how intuitive it is.